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The Elf on the Shelf® Adventure in Downtown Roanoke

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The Elf on the Shelf® Adventure in Downtown Roanoke

November 22 - December 15, 2023

The Elf on the Shelf® is a Christmas tradition beloved by many. These magical Scout Elves help Santa manage his nice list by taking note of a family’s Christmas adventures and reporting back to Santa at the North Pole each night. By morning, the Scout Elf returns to its family and perches in a new spot, waiting for someone to find them. 

For the fourth time, Santa’s Scout Elves will be landing in Downtown Roanoke! Come on a fun scavenger hunt and find the 16 Scout Elves hiding in downtown stores. Find them all and be entered for a chance to win $1,000!

Pick up a Passport at any of the participating Scout Elf locations. Get a stamp from the business when you find a Scout Elf. Once your passport has all of its stamps (meaning you’ve found all the Scout Elves), return it in the drop box located in the official elf adoption center - Mast General Store (401 S Jefferson Street) by 5pm on 12/15 and you’ll be entered to win $1,000. The winner will be notified on December 15th.

*Click here for full contest rules

Share your elf adventures with #RoanokeElves!

Pick up a Passport at any Scout Elf location and start your adventure. 

  • 310 Rosemont - 312 Market St
  • Artsy June - 209 Market St
  • Book No Further - 112 Market St SE
  • Boxwood Lane - 12 Campbell Ave SE
  • The Candy Store - 1 Market Sq SE
  • Cello Coffee House - 118 Campbell Ave SE
  • Davidsons - 412 S Jefferson St
  • The French Farmhouse - 9 Church Ave
  • The Gift Niche - 101 Market Sq
  • Gypsypalooza - 212 Market St
  • The Hotel Roanoke - 110 Shenandoah Ave
  • Ladles and Linens Kitchen Shoppe - 302 Market St
  • Mast General Store - 401 S Jefferson St
  • She’s International - 108 Market St SE
  • Walkabout Outfitter - 304 Market St
  • WyndRose Boutique - 23 Salem Ave SE

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Thank you to our sponsor, Gentry Locke Attorneys!