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Downtown Roanoke has it all this holiday season!

Unique stores with gifts you won’t find anywhere else, tons of dining options, and unique entertainment make Downtown Roanoke your destination for a holiday experience you won't forget.

Holiday shopping kicks off with Small Business Saturday on November 25th!

Many of your favorite (or soon to be favorite) Downtown Roanoke retailers are running great sales and promotions for Small Business Saturday on November 25th. Plus we have restaurants running specials for shoppers. Check out our ever growing list of participating businesses below!


Parking Downtown is easy with plenty of free options! Plus make a purchase at one of many participating downtown businesses and receive a Park DRI pass for 2 hours of free parking in designated parking garages. More information on Park DRI can be found here

Don't forget to mark your calendars: Dickens of a Christmas is coming December 1st, 8th, and 15th!

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